Data Analytics

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Infographic showing a shopping cart connected to icons representing data volume, servers, and location analytics, illustrating how big data influences pricing strategies in business.

Infographic showing a shopping cart connected to icons representing data volume, servers, and location analytics, illustrating how big data influences pricing strategies in business.

Why That Price Exists: Big Data’s Invisible Hand

Why does Amazon change its prices hundreds of times a day? The answer lies in big data, the invisible engine behind modern pricing.

Michael Zhao

Jul 72 min read

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